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It's my Birthday!

Now through Saturday, take 50% off The Extraordinary Digital Journal Template Bundle with code BDAY50.

This is one of my most-loved designs — beautiful, hyperlinked, ready to sell, and paired with everything you need to launch with confidence.

Grab the bundle before July 19 and start creating something extraordinary!

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Hi, I'm Jayme Ballard!

Founder of Cupcakes & Haystacks — where beautiful, realistic digital planners and journals are designed to stand out and sell.

I help female creatives design and sell beautifully realistic digital planners and journals — the kind that feel like your favorite paper planner, down to the tabs, textures, and tactile charm - the kind buyers will recognize, love, and come back for.

Everything here is designed to be simple, intentional, and genuinely useful — whether you’re creating from a blank page or customizing one of my templates.

Coffee’s on. Cats are supervising. Let’s make something beautiful!

My Courses & Template Bundles.

Learn how to create GORGEOUS digital planners and journals from scratch!

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This is your roadmap to designing a digital planner biz you love!

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Pin smarter with templates, checklists, and your own GPT assistant.

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Use these templates to customize BEAUTIFUL digital planner templates!

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Use these templates to customize BEAUTIFUL dated digital planners!

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Use these templates to customize digital 30-day gratitude journals.

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Use these templates to customize adorable printable planners in Canva.

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Learn my favorite tips and tricks for up-leveling your digital planners designs!

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Use this kit to create beautiful listing photos for your digital planners in Canva!

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Use these templates to customize digital calendars (includes 2 unique styles).

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Use these templates to customize holiday inspired digital advent calendars.

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Use these templates to customize beautiful 365-day digital journals.

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Learn how to create gorgeous sales pages your customers won't be able to resist!

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SHOP ALL COURSES AND TEMPLATES!

"When I took Jayme’s course, I already knew how to make digital planners but this course blew my mind! I learned so much from Jayme’s course and my planners are so much better because of it. The Extraordinary Digital Planner Design Course is a must for any digital planner designer!"

- Michelle Simpkin -

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"I absolutely LOVE all of Jayme's courses and planners. The designs are always unique and I know if I buy something from Jayme, it's going to be a high quality product. I love the little details in her designs that leave me wondering, 'how does she do that?!'"

- Jilanne Holder -

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"I struggle with tech but Jayme makes it so easy to understand. You follow her along click by click and I made my dream digital planner."

- Leanne Shough -

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"If I had to rate Jayme's courses and templates, I'd give each and every one of them 6 stars out of 5. She makes everything accessible and easy to follow. She thinks about every detail, whether they are technical or design-related, so we can create unique products too. She crafts beautiful little gems, with incredibly detailed design."

- Laurence Rapaille -

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"Every one of Jayme's courses and templates is genius! She has an amazing teaching style, combining knowledge with encouragement, and I'll buy any and every course she ever makes, because I know I'll learn something with each one. Highly recommended!"

- Shannon Cave -

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"I'm having so much fun customizing my Dreamy Dated Digital Planner Template. I've been wanting to make my own planner for so long, but I kept losing momentum when I was starting from scratch. This has been perfect!"

- Michelle Scharfe -

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Your Personal Pinterest Assistant is Here...

Join The Extraordinary Sweet Start Pinterest Kit — and get access to a one-of-a-kind Pinterest CustomGPT Assistant built for creators of digital planners, journals, and printables.

It’s your always-on, never-outdated sidekick for strategy, SEO, pin writing, and more — built to grow with your business and adapt as Pinterest evolves.

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Are you new to digital planners?

Digital planners are PDF documents designed to be opened and used on your iPad! All of the tabs in the document are clickable, allowing the pages to flip just like a REAL paper planner!

Want to earn passive income creating and selling digital planners and journals - just like mine below? Consider joining one of my best-loved courses!

SHOP ALL COURSES AND TEMPLATES!

Choose your adventure...

I've created an entire library of courses and templates to guide you in your passive income planner business journey! Where would you like to start?

I Believe...

I firmly believe that every woman should have a way to support themselves - no matter what life brings! Whether you're married, single, a mom, a cat mom, a world traveler, or a homebody - you deserve to live a BIG life you adore!

Building a passive income planner business might be EXACTLY what you need to get you there! At Cupcakes & Haystacks, I provide you with all the tools, resources, and support you need to create and sell GORGEOUS digital planners and journals!

Join a community of 2200+ students and growing!

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Enrolled Students

Why Cupcakes & Haystacks?

Tap on the cupcakes below to learn more about what sets my courses and templates apart from all the other options out there!

I first started dabbling in digital planners back in 2018. Back then, they weren't quite as common as they are now and courses teaching how to create them were unheard of.

So, I taught myself! I played, experimented, received feedback from customers, and perfected my designs. As a result, not only were my designs completely different from any other digital planners being sold, but my design process was unique to me as well!

When you take one of my courses, you will not be learning information that I gleaned off of other creators and their courses/tutorials. You will be learning methods and techniques that I discovered for myself and that are proven in my own beautiful digital planners and journals!

Whether you are creating from scratch or customizing templates, you'll receive detailed video tutorials walking you through each step of your creation process.

The videos move at a pace that will allow you to watch me complete each step in real time. This means that, if you like, you can choose to work right alongside me!

Psst - are you an advanced creator? I'll provide you with tips on how to uplevel your designs as well!

Creating and selling digital planners and journals is a freaking AMAZING way to earn passive income! However, purchasing my courses and templates is not a way to "get rich quick" and I will never claim otherwise. Building your own online business (and ANY business for that matter) will take time, work, and a genuine passion for your creations.

So, if you're ready to roll up your sleeves and go all in - then you and I, Lovely, are going to be a perfect fit!

A few design tutorials (and freebies) I think you'll LOVE!